Master of Business Administration (MBA Regular - 66 Credit) - Course list

Foundation Courses (Any Five)

1stSemester


Course Code Course Title Credit Hours
MKT-901 Introduction to Business 3.0
MKT-902 Principles of Marketing 3.0
MKT-903 Managerial Economics 3.0
MKT-904 Organizational Behavior 3.0
MKT-905 Principles of Management 3.0
MKT-906 Financial Accounting 3.0
MKT-907 Financial Management 3.0
MKT-908 Principles of Finance 3.0
MKT-909 Principles of Banking 3.0
MKT-910 Human Resource Management 3.0
Total: 30.0

 

Core Courses (Any Five)

 

2ndSemester


Course Code Course Title Credit Hours
MKT-921 Business Communication 3.0
MKT-922 International Economics 3.0
MKT-923 Advertising and Public Relation 3.0
MKT-924 Export Import Management 3.0
MKT-925 Sales and Retail Management 3.0
MKT-926 Marketing Information System 3.0
MKT-927 International Marketing 3.0
Total: 21.0

 

Major Courses

 

3rdSemester


Course Code Course Title Credit Hours
MKT 1001 Advanced Marketing Management 3.0
MKT 1002 Supply Chain Management 3.0
MKT 1003 Consumer Behavior 3.0
MKT 1004 Advanced Service Marketing 3.0
MKT 1005 Integrated Marketing Communication 3.0
Total: 15.0

 

4th Second Semester


Course Code Course Title Credit Hours
MKT 2001 Industrial Marketing 3.0
MKT 2002 Global Marketing 3.0
MKT 2003 Strategic Marketing 3.0
MKT 2004 Brand Management 3.0
MKT 2005 Advanced Marketing Research 3.0
Total: 15.0